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2 Marketing Ideas to Attract Brides

As we all know people are ALWAYS getting married. There are probably several couples tying the knot right now as you’re reading this. As a wedding professional you no doubt want to be a part of as many weddings as your business can handle. Am I right?

As long as you’re taking the right steps, your wedding business should increase its client base yearly. But if you’re not doing it right ,you could possibly be losing some couples business. But we are here to help you out in this area.

Bridal Marketing is here to guide you through a few steps you can take to grab hold of the attention of the brides looking for new ideas and a professional who not only knows their stuff but also cares.

  • The Power of Social Media

You can’t go wrong with social media. Times have changed over the years and brides do not look through catalogs and magazines alone for wedding dresses and more. A few minutes on Facebook, Instagram and other social media giants is enough to give a bride great options of anything she and her fiancé could need for the wedding: Dresses, locations, caterers. Now, this is where you make your business known...

Use your social media platforms to grab the attention of the brides by posting short and catchy posts of what your business is all about. This will inevitably lead to great returns because, by making regular posts on your business profile, you enlighten followers on your wedding expertise. As you gain more and more curious followers, you’ll entice brides into clicking links to your website, which is what you’re after, right?

We recommend social media because with little to no cash spent, you can rapidly spread your message and put yourself out there for couples to see what you have on offer.

  • Use Your Blog Articles

Brides and Grooms are wanting their wedding day to be memorable not only for themselves but also for their guests. They are always checking the internet for unique ideas that can make their day even more special than it already will be. Write blog articles that will get the reader to picture themselves in. Use photos that will inspire them to get more information from you. Blog articles can set you up as the expert in your field and make brides and grooms keep coming back for more interesting and motivating content.

Need some assistance to do that? No need to fret. You are not alone in this feeling. Bridal Marketing has got you covered. Check out our Social Media Packages here.


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